
Hey all. Surprise, it’s Monday! I know normally I post on Fridays but I wanted to shake things up a little and had some thoughts rummaging around this head of mine so figured, why not do another post. Hell, it’s my blog and I can post if I want to! (Apologies to the great Lesley Gore.)
I have been doing social posts for many years and yet when it comes to promoting, I suck at it…and this is coming from a former social media specialist. Let me clarify something, I am good at promoting others but have never felt comfortable promoting myself. I can do it with my vintage/estate jewelry business, there I’ve gotten much better. But with my creative business? I would fire me as a marketing manager if I could. And as for here? Well, last week’s post having almost no views after finally starting to creep up in the analytics department was a slap of reality that I need to do more.
Part of that is timing. I know that I had a set schedule when I worked for a tech company and did their social. I had a grid of designated times that would work over those that didn’t and even that was broken up into the platforms for each: i.e. 1015am FB page, 1:30pm Instagram, etc. I started to see the numbers climbing when I found what was the sweet spot for each platform, (pre TikTok days) and as far as this blog goes, I am far, far out of practice. So this past week, I learned that maybe not posting at 4:30am wasn’t such a good idea and I really should have scheduled it for later on. I forget that no one besides me is up at that hour.
Something I don’t think I posted about here, although maybe in a post far, far away, (apologies to Star Wars fans), I may have mentioned it…but I have a reverse clock. Meaning, I sleep all day, wake up when it’s dark and stay up all night. There are days, although I try not for this to happen, that I am up until noon. Yes, this is all doctor approved. Yes, this is all ok. And no, it is not because of my current medical situation. This is how I have always been. Even in elementary school, it would be extremely hard to wake me up, (I’d be up all night ‘hiding’ under the covers reading) and then would get to class, check in and head to the nurses office to go to sleep for a while and join the class later. I still got high marks and did very well, it’s just that I was born with a reversed internal clock and it wasn’t until these last few years that I FINALLY had doctors tell me it was ok, that everyone is wired differently and that I’m not hurting myself or anyone else. I don’t know, maybe it was being born on Friday the 13th, who knows?
Everyone works differently and as much as I LOVED my old job and still miss it every day, even 9 years later, I wasn’t exactly doing the healthy thing. It was the only place I worked that I got up early because I was so excited to go to the office every day. However, I was always armed with two jumbo Dunkin’ coffees to start out with, would head there again at lunch, (they were next door, a lethal combo), would have soda, tea, anything caffeinated at lunch and to get me through my next break where I’d go back for more coffee. At home, I’d have to take something to help me get to sleep early and so I wouldn’t be up all night per my usual hours and this meant missing a lot of baseball that year. You don’t know me, that’s a huge issue.
In a job I had years ago, I was working well over 100 hour weeks. I lived on Vivarin (you may need to google that one), cigarettes and double shot cappuccinos to get me through the day and night. To this day I still don’t know how I didn’t have a stroke or a heart attack for what I put myself through to keep going.
Now that I’m home, I can finally deal with the schedule I was always meant to have and for me, it works out fine. Until I hit ‘publish’ on a blog post at 4:30am and then not so much.
So here I am trying to make up for it. Plus, the more I read about the whole blog-o-sphere, the more I understand that to build a following, I actually have to post more consistently, so here I am. I do hope you will bear with me as I learn as I go and try to make this something I am proud of.
My last such site wasn’t so much a personal blog as one I did for my town. In that case, I wasn’t really writing about myself, but rather I was writing about the happenings going on around here. I was writing about the history of the city. I was publicizing local eateries and promoting dj’s and live bands, so again, I was able to promote it better because I never felt like I was promoting myself vs the acts or venues themselves. So here I am trying to get my footing again with things like, hey, did you know you can now have more than one link in your IG profile? Or that ironically, photo posts do better than videos in TikTok for some reason? I mean, isn’t that what IG was in the beginning? Just photos? It gets confusing but this was my life for a long time. I lived and breathed social media and I loved it. But now, I have a hard time getting up the enthusiasm for it the way I once did. Don’t get me wrong, I’m still on it all the time, I am one of those people who has to share about a million funny animal videos a day. I have just learned to take a step back on some of it and unfortunately for my creative business, have forgotten about it altogether. Because of that, my sales are nonexistent. I own that though. It is my fault. And as much work as I put into the designs I do for it and all the ideas I have for it, I can’t get ahead without promoting. So here I am, trying to promote myself a little bit.
HEY WORLD, I HAVE A BLOG!
Ok had to get that out. Lol
Having said all of that, I have been really enjoying my time here. I feel like by writing about, well, my writing, has kept me on track. Has made me realize that by making my journey public, I have to get things done. I have heard from a couple of folks who are going through something similar. Whether as writers or as career changers, it makes me happy to know that I’m striking a chord out there somewhere. I may be horrible, (HORRIBLE) at getting back to emails, (sorry) if I can make someone smile when they need it, or give them that ‘oh I am so glad I’m not the only one’ moment they need, well then, I’m doing something right.
I took a few days off from working on my own novel or its sequel to read a couple of books I had been looking forward to, but sometimes we need that. To regroup. To get inspired by others and because I did this, I came up with new story ideas and a new direction. I am always thankful to other authors who can give me pure escapist tropes that keep me from knowing what’s going on in the world and my own drama, because frankly, I’m tired of it. I’m not reading the classics or any of my (many) non-fiction-history-bios-deep-thinking-books right now. I did that for oh so many years. Rather, this is my time to just relax with books that make me laugh and make me happy. Because there is absolutely nothing wrong with that.
I will eventually work a little Teddy Roosevelt, CT history, Yankees memoirs, Dave Grohl and Geddy Lee back into the mix. For now, I’m just enjoying my time with the ‘will they or won’t they’ types that have funny stories getting to how they eventually ‘will’ and loving every page of it. I hope you have found a way to decompress and forget about life for a while, because it feels so good when you finally find that thing that clicks. It really does. 🙂
And that is where I will leave you tonight. Once again I thank you for bearing with the rambles of a cooped up night owl! I appreciate every single one of you who takes time out of your own crazy schedule to read my posts. It honestly means the world to me that with all of the thousands upon thousands of blogs out there, that there’s even one of you who likes it and keeps coming back! You guys rock!!
Have a great night and be on the lookout, because you never know when the next post is coming.
Until next time…
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Be sure to check out my linktree for my social for this site as well as my new linktree shop that I will continue to add to as time goes on: Linktr.ee/promosocially
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Latest book read: Emily Henry’s Funny Story
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You can find all of my shop links for both my vintage/estate jewelry biz and my creative biz by going to either one of these linktrees: linktr.ee/stuffwefind or linktr.ee/stuffwemade
There’s a lot to see on both and I invite you to come and check them out. 🙂
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If you are at all interested in my previous site, you can click the ‘Stamford History’ tab in the menu up above. I keep the site up as an archive as well as for any who would like to read my local history related posts.
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As always, the links in the sidebar are clickable and will figure out this whole ad thing as time goes on. Thanks for reading this far!